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Claiming to Be Environmentally-Friendly When a Company Is Not Is

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Claiming to be environmentally-friendly when a company is not is:


Definitions:

Sustainable Development

Conducting business in a way that protects the natural environment while making economic progress.

Social Audits

Evaluations of an organization's social impact, policies, and practices, often concerning its contributions to social responsibility and ethical standards.

Environmental Scans

The process of gathering, analyzing, and dispending information for strategic purposes from the external and internal environments of an organization.

Cause Marketing

A partnership between a for-profit business and a non-profit organization to mutually promote and benefit from social or environmental causes.

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