Damage Control Is

question 35

Multiple Choice

Damage control is:

• A)almost always effective.
• B)reacting to negative events caused by a company error, consumer grievances, or exaggerated negative press.
• C)a public relations program designed to reach every purchasing group.
• D)not always advertised or promoted by companies involved.

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Definitions:

American Concept

Ideas, beliefs, or values that are strongly associated with or originating from the United States.

Scapegoat Theory

A sociological concept suggesting that dominant groups project their failures or problems onto a less powerful group, blaming them unjustly.

Discrimination

Unjust or prejudicial treatment of different categories of people or things, especially on the grounds of race, age, sex, or disability.

Example

Typically a representative part or instance that is used to illustrate a rule or principle, or to explain or justify a particular concept.