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_____ divides the pool of potential customers into subgroups usually defined in terms of demographic characteristics.
Liability
A company’s or individual’s legal financial debts or obligations that arise during the course of business operations.
Percentage Method
An IRS method for calculating the amount of taxes to withhold from an employee's paycheck based on income brackets.
Federal Income Tax
An annual charge imposed by the U.S. government on the income of individuals, businesses, trusts, and various legal bodies.
Exemptions
Deductions allowed by tax authorities on a taxpayer's income, often based on the number of dependents, reducing the taxable income.
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