A Respondent to a Survey Providing Different Answers to Two

question 29

Multiple Choice

A respondent to a survey providing different answers to two questions seeking the same information asked different ways, is an example of what?

• A) Dual Needs
• B) Question Bias
• C) Desire Discrepancy
• D) Uncommitted Consumer

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Definitions:

Supplier

An entity that provides goods or services to another entity, typically within a supply chain.

Control Account

An account in the general ledger used to summarize the details of a subservient ledger.

Subsidiary Accounts

Detailed records that support and summarize information in a controlling account, often used for individual items or customers.

Cash Refund

An amount paid by the seller to the buyer for merchandise that is defective, is damaged during shipment, or does not meet the buyer’s expectations.