Which of the Following Are Criticisms of the Davis and Moore

question 83

Multiple Choice

Which of the following are criticisms of the Davis and Moore theory of stratification?

• A) The theory does not explain why women are taking over very important jobs.
• B) There are too many incompetent people in highly important occupations.
• C) The theory does not explain how incompetent people tend to get promoted.
• D) Many highly rewarded positions are not always the most functionally important.

---

Definitions:

Demographic Variables

Characteristics of population segments used in market research and segmentation, such as age, gender, income, education level, and marital status.

Segment Specialization

A strategy where a business focuses on servicing a specific segment of the market with distinct needs or preferences.

Full Market Coverage

A marketing strategy where a company aims to serve all customer segments in the market with all the products they might need, often requiring significant resources.

Marketing Mix

The set of controllable tactical marketing tools—product, price, place, and promotion—that a company uses to produce a desired response from its target market.