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Jeffry's Foodbar, a locally owned restaurant is experiencing competition from an internationally known chain of fast food restaurants, which has recently started business in its neighborhood. Jeffrey's Foodbar is experiencing a change in its:
Maslow
Refers to Abraham Maslow, a psychologist known for creating Maslow's hierarchy of needs, a theory of psychological health predicated on fulfilling innate human needs.
Belongingness
A human emotional need to be an accepted member of a group, whether it is friends, family, or co-workers, impacting one's sense of identity and relationships.
Perceived Similarity
The extent to which individuals believe they share common characteristics or attributes with others.
Familiarity Effect
A psychological phenomenon where repeated exposure to a stimulus results in an increased preference for that stimulus over time, often influencing decision making and perceptions.
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