Hydraliscious Is a Juice Brand That Sells a Wide Range

question 14

Multiple Choice

Hydraliscious is a juice brand that sells a wide range of fruit juices that only uses organic ingredients, which is its uniqueness when compared with other brands. Even though Hydraliscious juices are highly priced, a lot of customers buy them because of the quality of the juices. Hydraliscious is most likely to be using a(n) _____ strategy.

• A) differentiation
• B) cost-leadership
• C) divesting
• D) bundle pricing
• E) anti-competitive

---

Definitions:

Current Ratio

An indicator of a business's capability to cover its obligations due in less than a year, determined by dividing the total of current assets by the total of current liabilities.

Marketable Securities

Financial instruments that can be easily converted to cash, such as stocks or bonds.

Horizontal Analysis

A method of financial examination that involves comparing past financial information across different time frames to detect trends and patterns of growth.

Accounts Receivable

Funds that clients or customers owe to a company for products or services that have been provided but not yet compensated.