Examlex
Lithification refers to the cementation, compaction, and hardening of sediments.
Quantitative Research
A research method focusing on gathering numerical data and performing statistical, mathematical, or computational techniques to obtain actionable insights.
Primary Data Collection
The process of gathering new and original data directly from sources through methods such as surveys, interviews, or experiments, for specific research purposes.
Qualitative Research
A method of inquiry employed in several different academic disciplines, traditionally in the social sciences, that aims to gather an in-depth understanding of human behavior and the reasons that govern such behavior.
Promotional Campaign
A series of marketing activities designed to communicate with a target audience and promote a product, service, or brand.
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