In the Age of Cable Television and the Internet Access

question 63

Multiple Choice

In the age of cable television and the Internet access, media report stories that highlight or exploit crime, violence, disasters, personal conflicts, competition, and scandals tend to increase the sale of newspapers and improve the ratings of TV news programs. This type of media is referred to as ___________________.

• A) new age journalism
• B) fictionalized journalism
• C) sensationalism
• D) illegal reporting
• E) "cutting the fat"

---

Definitions:

Average Revenue

The revenue earned per unit of output sold, calculated by dividing total revenue by the number of units sold.

Market Structures

The organizational and other characteristics of a market, including the level of competition, product differentiation, and the ease of entry and exit, which determine the nature of pricing and output decisions.

Purely Competitive Firm

A company operating in a market with many sellers offering identical products, where no single seller can influence the market price.

Downward-sloping

A description of a line or curve on a graph that represents a decrease in one variable in response to an increase in another variable, commonly used to describe demand curves in economics.