Examlex
What are some of the characteristics of information that must be protected by information security?
Price Sensitive
A characteristic of consumers who are highly responsive to changes in prices, affecting their willingness to buy products or services.
Promotional Campaign
A series of advertisements or efforts aimed at increasing awareness or sales of a specific product or service.
More Inelastic
Describes a situation where the demand for a product or service is less responsive to changes in price.
Name Brands
Brands that are widely recognized and generally perceived as indicative of quality and reliability.
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