A Company That Sells Charcoal Briquettes Places an Advertisement That

question 25

Multiple Choice

A company that sells charcoal briquettes places an advertisement that says that it's not the Fourth of July unless there's a cookout, and it's not a cookout unless you have plenty of their charcoal. This is an example of a company trying to

• A) change a closely held value.
• B) attach itself to a core cultural value.
• C) become part of a ritual that involves consumption.
• D) become part of a habitual ritual.

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Definitions:

Second Seminole War

A conflict from 1835 to 1842 in Florida between the United States and the Seminole tribe, part of a series of conflicts known as the Seminole Wars.

African-Americans

A term referring to citizens or residents of the United States who have full or partial ancestry from any of the black racial groups of Africa, highlighting their cultural, historical, and social experiences.

Osceola

was a prominent leader of the Seminole people in Florida, known for his resistance against US forces during the Second Seminole War in the early 19th century.

Tariff of 1828

Known as the "Tariff of Abominations" by its critics, it was a protective tariff passed by Congress to protect industry in the northern United States, which adversely affected the southern economy.