Scenario 5-6 Voice-It Technologies Produces Inexpensive Personal Voice Recording Devices That Serve

question 45

Multiple Choice

Scenario 5-6
Voice-It Technologies produces inexpensive personal voice recording devices that serve as a substitute for message pads in the home or office. Their recording time is limited to 120 seconds and the devices sell for less than $20.00. Voice-It's products are about the size of four credit cards stacked on one another and have a useful life of about one year. The slogan this firm uses on its packaging and advertising is "Don't Write It, Voice-It!"
-(Scenario 5-6) Voice-It hired Madonna to do a TV advertisement in which she merely states "Don't Write It, Voice-It!" In this ad, Madonna is:

• A) attempting to generate a cognitive response.
• B) serving as a peripheral cue.
• C) attempting to define consumer values.
• D) a part of an existing brand community

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Definitions:

Cell Function

The specific roles and activities performed by a cell to maintain life, ranging from energy production to cell division.

Robots

Machines designed to perform tasks automatically, often with AI to mimic human behaviors or decision-making processes.

Nervous System Function

The collective tasks performed by the nervous system, including controlling and coordinating all body functions, sensing and responding to stimuli, and transmitting signals between different parts of the body.

Epigenetic Mechanisms

Biological processes that alter gene expression without changing the DNA sequence, influencing organism development and behavior.