The Primary Focus of Public Relations Is to Use Unpaid

question 52

True/False

The primary focus of public relations is to use unpaid media to create communications that will ultimately result in increased sales.

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Definitions:

Equity in Subsidiary Earnings

The portion of income attributable to the parent company from its investment in subsidiaries, after intercompany transactions have been eliminated.

Consolidated Financial Statements

Financial statements that integrate the accounting information of a parent company and its subsidiaries, presenting it as one single entity.

Amortization

The method of incrementally expensing the original cost of an intangible asset over the period it is expected to be used.

Net Income

The total earnings of a company after all expenses and taxes have been deducted from total revenue, indicating the company's profit.