Which of the Following Is Considered the Most Long-Term of the Marketing

question 7

Multiple Choice

Which of the following is considered the most long-term of the marketing mix decisions?

• A) Pricing
• B) Promotion
• C) Channel Design
• D) Fluctuation

---

Definitions:

Active Listening

A way of listening and responding to another person that improves mutual understanding, involving full attention and engagement with the speaker.

SOLER

An acronym for a communication technique emphasizing attentive listening and engagement: Sit squarely, Open posture, Lean towards the other, Eye contact, and Relax.

Perceptual Biases

The tendency to have skewed perceptions or judgments influenced by personal preferences, experiences, or emotions, often leading to inaccuracies in understanding or decision-making.

Critical Thinking

The objective analysis and evaluation of an issue in order to form a judgment, often applied in problem-solving and decision-making processes.