The Key to Using Social Media Successfully Is

question 54

Multiple Choice

The key to using social media successfully is:

• A) making it compatible with the off-line marketing program.
• B) identifying the heavy users of the product.
• C) finding the right Facebook fans.
• D) using both Facebook and Twitter in an integrated manner.

---

Definitions:

Avoidance-Avoidance Conflict

A psychological conflict that occurs when a person has to choose between two undesirable options.

Multiple Approach-Avoidance Conflict

A psychological conflict that involves being torn between more than one goal that has both appealing and unappealing aspects.

Type B Behavior

A personality type characterized by less competitive, more relaxed, and less stress-prone behaviors compared to Type A.

Low Blood Pressure

A condition where the blood pressure in the arteries is abnormally low, possibly leading to symptoms like dizziness or fainting.