A Threshold Effect Means That an Ad Has Been Shown

question 131

True/False

A threshold effect means that an ad has been shown often enough so that the consumer will remember the company or brand when it is time to buy the product.

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Definitions:

Executive Orders

Directives issued by the President of the United States that manage operations of the federal government and have the force of law.

Equal Employment Opportunity Commission

A U.S. federal agency responsible for enforcing federal laws that make it illegal to discriminate against a job applicant or an employee.

Discrimination

Unfair treatment or prejudice against individuals or groups based on characteristics such as race, age, sex, or religion.

Americans with Disabilities Act

A comprehensive civil rights law in the U.S. that prohibits discrimination against individuals with disabilities in all areas of public life.