The Key to a Successful Sampling Program Is

question 51

Multiple Choice

The key to a successful sampling program is:

• A)targeting the right audience.
• B)reducing the costs of distribution.
• C)gaining visibility prior to the sampling program.
• D)gaining the cooperation of retailers and other channel members.

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Definitions:

Receptive

Open and willing to consider or accept new ideas, suggestions, or changes.

Always On

A state of computing devices where they are constantly operational, ready to receive input or provide services without delay.

Food Blogger

An individual who writes or produces content about food, including recipes, restaurant reviews, and culinary tips, often shared on a blog or social media.

Technology Personality

A reflection of an individual’s levels of social media use and how they use media to connect to others.