Examlex
Financial analysis has found that socially responsible firms are less likely to thrive and survive in the long term.
Persuasion
The act of convincing someone to do something or to adopt a certain belief through argument, appeal, or rational discussion.
Elaboration Likelihood Model
A theory in social psychology that explains different ways of processing stimuli, why and when they will lead to attitude change.
Counter-Arguments
Arguments presented to oppose or refute another argument or position, often used in debate or in the formulation of academic papers.
Persuasiveness
The ability to convince others to change their attitudes, beliefs, or actions through argumentation or appeal.
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