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To examine the local housing market in a particular region, a sample of 120 homes sold during a year are collected. The data is given below.
For the above data, apply k-means clustering using Price ($) as the variable with k = 3. Be sure to Normalize input data, and specify 50 iterations and 10 random starts in Step 2 of the XLMiner k-Means Clustering procedure. Then create one distinct data set for each of the three resulting clusters of price.
a. For the observations composing the cluster with low home price, apply hierarchical clustering with Ward's method to form three clusters using Acres and Age as variables. Be sure to Normalize input data in Step 2 of the XLMiner Hierarchical Clustering procedure. Using a PivotTable on the data in HC_Clusters1, report the characteristics of each cluster.
b. For the observations composing the cluster with medium home price, apply hierarchical clustering with Ward's method to form three clusters using Acres and Age as variables. Be sure to Normalize input data in Step 2 of the XLMiner Hierarchical Clustering procedure. Using a PivotTable on the data in HC_Clusters1, report the characteristics of each cluster.
c. Comment on the cluster with high home price.
Nationwide
Pertaining to or covering all or most parts of a country.
Test Marketing
A trial mini-launch of a product in limited areas that represent the potential market.
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