Which Term Describes a Consumer's Immediate Response After Exposure to a Stimulus

question 86

Multiple Choice

Which term describes a consumer's immediate response after exposure to a stimulus?

• A) sensation
• B) cognition
• C) affect
• D) attention
• E) perception

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Definitions:

Apps

Short for applications, these are software programs designed to perform specific tasks on computers or mobile devices.

Web Services

Software systems designed to support interoperable machine-to-machine interaction over a network, often using standardized protocols like SOAP or REST.

Teasers

Promotional materials designed to arouse interest or curiosity in something without revealing too much information.

Withholding Information

The practice of intentionally not sharing certain information with specific audiences or stakeholders.