The Term Marketers Use to Describe the Idea That Consumers

question 62

Multiple Choice

The term marketers use to describe the idea that consumers are often bombarded with too much information in their daily lives is _____.

• A) clutter
• B) noise
• C) distraction
• D) sensation
• E) assimilation

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Definitions:

Safety And Quality

Critical aspects of products and services that ensure they are free from harm and meet established standards of excellence.

Cognitive Response

The mental reactions or thought processes elicited in an individual as a result of exposure to communication or information.

Recall

The ability to retrieve and access information or memories from the past.

Tangible Results

Outcomes or benefits of an action or process that can be seen, touched, or measured physically.