Attention That Is Beyond the Conscious Control of the Consumer

question 29

Multiple Choice

Attention that is beyond the conscious control of the consumer and that occurs as the result of exposure to surprising or novel stimuli is known as _____.

• A) involuntary attention
• B) preattention
• C) implicit attention
• D) explicit attention
• E) unintentional attention

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Definitions:

Excess Reserves

Funds that banks hold over and above the required minimum reserves set by the central bank, available for lending or investment.

United States Bonds

United States Bonds are debt securities issued by the U.S. Department of the Treasury to finance government spending as an alternative to taxation.

Money Supply

The complete sum of money available within an economy at a designated time frame.

Federal Reserve Bank of New York

One of the 12 Federal Reserve Banks in the United States, playing a key role in monetary policy, financial supervision, and economic research.