Which Theory Tells Us That Communications Provide Information in Ways

question 98

Multiple Choice

Which theory tells us that communications provide information in ways beyond the explicit or obvious content of a message?

• A) Signal Theory
• B) Elaboration Likelihood Theory
• C) Dual-coding Theory
• D) Prospect Theory
• E) Schemata Theory

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Definitions:

Smoking-Related Deaths

Deaths that can be directly attributed to smoking, including diseases such as lung cancer, chronic obstructive pulmonary disease (COPD), and heart disease.

Relative Risk

The risk a person has for a particular disease compared with the risk of other people who do not have that person’s condition or lifestyle.

Nonsmokers

Individuals who do not smoke cigarettes and are not exposed to the habit of inhaling smoke from combustible tobacco products.

Positive Reinforcer

A stimulus which, when presented after a behavior, increases the likelihood of that behavior being repeated.