Examlex
Secondary motivation involves a desire to experience something personally gratifying.
Exporting
The act of selling goods or services produced in one country to another country.
New Markets
Refers to previously unexplored or unengaged customer segments or geographic areas that a business aims to enter.
ACCOR
A multinational hospitality company based in France, operating hotels, resorts, and vacation properties across various countries.
Adaptive IHRM Strategy
An approach in international human resource management that adjusts policies and practices to fit the cultural, legal, and economic contexts of different countries.
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