Which Attitude Change Theory Is Based on the Premise That

question 121

Multiple Choice

Which attitude change theory is based on the premise that behavior change can precede belief and attitude change?

• A) attitude-toward-the-object approach
• B) elaboration likelihood model
• C) balance theory
• D) schema-based approach
• E) behavioral influence approach

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Definitions:

Anticipated Sales

Expected or forecasted sales figures based on market analysis, historical data, and other predictive measures.

Hierarchy of Effects

A model that outlines the sequential steps consumers typically go through in their purchasing decisions, from awareness to action.

CoolMax

A brand of fabric known for its moisture-wicking properties, designed to keep the body cool and dry by drawing sweat away from the skin.

DuPont

A science and technology company that was originally founded in 1802 as a gunpowder mill and has since diversified into various sectors including materials, chemicals, and healthcare.