A Group with Which Type of Social Power Results in Consumers

question 37

Multiple Choice

A group with which type of social power results in consumers often imitating the behaviors and attitudes of the group as a means of identifying with the group?

• A) referent power
• B) legitimate power
• C) coercive power
• D) reward power
• E) expert power

---

Definitions:

Undesirable Power

A form of authority or influence that is viewed negatively by those who are affected by it, often because it is exercised in a harmful or unjust way.

Individual Performance

The level of productivity or quality of work produced by a single employee.

Committed

Showing a dedication or allegiance to a cause, activity, or job; fully engaged or loyal.

Competent Individuals

People who possess the required skills, knowledge, and ability to perform a specific task or job successfully.