Cluster Analysis Is Used to Understand the Attributes That Guide

question 32

True/False

Cluster analysis is used to understand the attributes that guide preferences by having consumers compare products across levels of evaluative criteria and the expected utility associated with the alternatives.

---

Definitions:

Employee Referrals

A recruitment strategy where existing employees recommend potential candidates for open positions within the organization.

Organizational Culture

The set of shared values, beliefs, standards, and behaviors that characterize the members of an organization and define its nature.

Compensation Costs

The total amount of expenses incurred by an employer to pay its employees, including wages, benefits, and taxes.

Outbreeding

The practice of breeding animals or plants that are unrelated to increase genetic diversity, which can lead to healthier offspring.