Consumers Make Judgments About All of the Following EXCEPT _____

question 104

Multiple Choice

Consumers make judgments about all of the following EXCEPT _____.

• A) feature levels
• B) value associated with the benefit
• C) product categories
• D) presence of features
• E) benefits associated with features

---

Definitions:

Services Revenue

Income earned by a company through the provision of services to customers.

Debit

An accounting entry that increases an asset or expense account, or decreases a liability or equity account.

Asset Accounts

Accounts on a company's balance sheet that represent the resources owned by the company which have economic value and can provide future benefits.

Debits

Entries on the left side of an accounting ledger, representing increases in assets or expenses and decreases in liabilities or equity.