Alice Would Like to Change Dentists, but She Dreads the Time

question 71

Multiple Choice

Alice would like to change dentists, but she dreads the time and effort it will take to find a new one. Which type of switching costs does this represent?

• A) transactional switching costs
• B) temporal switching costs
• C) separation switching costs
• D) procedural switching costs
• E) opportunity switching costs

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Definitions:

Millions

A numerical unit representing one thousand thousands, or 1,000,000.

Cytoplasm

The jelly-like substance inside cells that contains organelles and is enclosed by the cell membrane.

Protein Synthesis

The biological process by which cells build proteins based on the genetic instructions encoded in DNA.

Genetic Information

Data about an individual's genes and chromosomal setup, including traits inherited from parents.