Drive Theory Concerns Mostly Explaining

question 11

Multiple Choice

Drive theory concerns mostly explaining:

• A)Emotions
• B)Cognitive behaviors
• C)The human need to succeed
• D)Physical conditions such as hunger and thirst

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Definitions:

Postpurchase Psychological Tension

The anxiety or regret a consumer may feel after making a purchase decision, often arising from doubts about the choice made.

Highly Attractive Alternatives

Options that are significantly more appealing to consumers or decision-makers compared to the current choice or status quo.

Evaluative Criteria

The standards and specifications that consumers use to compare and judge the merits of different products, services, or brands when making purchasing decisions.

Ford Fusion Hybrid

A hybrid electric vehicle model produced by Ford, known for its fuel efficiency and reduced emissions compared to traditional vehicles.