According to the Elaboration Likelihood Model (ELM)​

question 17

Multiple Choice

According to the Elaboration Likelihood Model (ELM) ​

• A)Presenting both sides seems to make listeners more resistant to additional new or novel arguments 
• B)Presenting negative arguments may create some doubt in the listeners minds and hurt persuasion 
• C)When listening to arguments,audience members will likely take one of two routes: central or peripheral.
• D)​Audience members compare their position (called an anchor)with the speaker's position,looking for a latitude of acceptance,noncommitment,and rejection.