The Process by Which Innovations Are Spread to Members of a Social

question 36

Multiple Choice

The process by which innovations are spread to members of a social system is known as ______.

• A) adaptation
• B) diffusion
• C) opinion leadership
• D) redemptive analogy

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Definitions:

Elastic

A term used in economics to describe a situation in which the supply or demand for a good or service is sensitive to changes in price.

Demand Curve

A graph showing the relationship between the price of a good and the quantity of that good consumers are willing and able to purchase, ceteris paribus.

Price Elasticity

The measure of how much the quantity demanded of a good responds to a change in the price of that good, expressing the sensitivity of demand to price changes.

Price Elasticity

An evaluation of how shifts in a good's price affect the quantity of it demanded.