According to David McClelland, a Sales Job Is Particularly Suited

question 239

Short Answer

According to David McClelland, a sales job is particularly suited to a person who is high in ________.

---

Definitions:

Promotion Cost

Expenses incurred to market and advertise a product, service, or brand to increase sales or awareness.

IMC Audit

A comprehensive evaluation of an organization's Integrated Marketing Communications tactics and strategies to ensure alignment with its goals and effectiveness in the market.

Promotional Mix

The combination of different marketing communication tools used by a company, such as advertising, public relations, and sales promotions, to achieve its marketing objectives.