What Two Companies Have Profited Greatly from Applying Sophisticated Analytics

question 32

Multiple Choice

What two companies have profited greatly from applying sophisticated analytics to big data to facilitate decisions about targeted advertising?

• A)Google and Facebook
• B)Google and Yahoo
• C)Facebook and Yahoo
• D)Google and Microsoft
• E)Facebook and Apple

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Definitions:

Videocassette Recorders

A device used for recording and playing back video content on magnetic tape cassettes.

Nonresponse Error

A bias in survey results that happens when the answers of respondents differ from the potential answers of those who did not answer.

Responses

The answers or reactions provided by subjects in a research study or survey.

Sample

A portion of a broader demographic picked for the sake of conducting studies, observations, or questionnaires to collect data representative of the larger population.