Examlex
Most marketing plans conclude with a section that indicates how the plan will be implemented.
Holt's Model
A forecasting technique that extends exponential smoothing to allow the data to exhibit a trend.
Observable Trend
A pattern or movement in data over time that can be identified and analyzed to understand current movements and predict future developments.
Seasonality
Regular fluctuations in demand or supply that occur at certain times of the year, often influenced by weather, holidays, or cultural events.
Deseasonalizing
The process of adjusting economic or financial data to eliminate the effects of seasonal variations, facilitating a clearer comprehension of underlying trends.
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