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An Organized Collection of Comprehensive Information About Individual Customers or Prospects

question 114

Multiple Choice

An organized collection of comprehensive information about individual customers or prospects that is current,accessible,and actionable for such marketing purposes as lead generation,lead qualification,sale of a product or service,or maintenance of customer relationships is called ________.


Definitions:

Average Number

The average number represents the central value or the arithmetic mean obtained by dividing the sum of a set of numbers by the count of numbers in the set.

System

An organized and interconnected set of elements and processes that define a complex whole within a particular environment.

Servicing Rate

The Servicing Rate is the percentage of a loan amount charged to service a loan, including management of the account, collections, and customer service.

Average Service Time

The mean time taken to complete a service task, often used as a metric in operations management and customer service analysis.

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