In a Positioning Statement,the Case for the Product Rests on Its

question 88

Multiple Choice

In a positioning statement,the case for the product rests on its ________.

• A) product category
• B) points-of-difference
• C) target consumer
• D) consumer need
• E) brand

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Definitions:

Leisure And Hospitality

Refers to a sector of the economy that includes businesses and services dedicated to recreation, entertainment, tourism, and customer satisfaction.

Job Search

The act of looking for employment through various means, including listings, networking, and direct application to companies.

Equilibrium Level

A condition where market supply and demand balance, resulting in stable prices and quantities.

Workers

Individuals engaged in physical or mental effort aimed at producing goods or providing services in return for wages, salaries, or other forms of compensation.