Examlex

Solved

A Firm That Serves Small Market Segments Not Being Served

question 135

Multiple Choice

A firm that serves small market segments not being served by bigger firms is known as a ________.


Definitions:

Overbooking Decision

A strategic choice made by companies, especially in hospitality and transportation, to sell more units than are available, based on anticipated cancellations.

Supply Chain

The network of all businesses involved in creating and distributing a product, from raw materials to finished goods delivered to the customer.

Capacity Shortage

A situation where the demand for a product or service exceeds the production capacity of the facilities designed to supply it.

Capacity Shortage

A situation where the demand for a company's goods or services exceeds its ability to produce or supply them, often leading to delivery delays or unsatisfied demand.

Related Questions