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As the "Channel Manager" for Your Firm,you Have Been Asked

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Essay

As the "channel manager" for your firm,you have been asked by senior managers to identify new distribution channels for the launch of a new product.Your presentation describes a channel alternative as having three sets of elements.What are the three elements that would be contained in your presentation


Definitions:

Longitudinal Research

Longitudinal Research is a study design that follows the same subjects over a period of time to observe changes or developments.

Development

Development encompasses the process of change and growth in physical, emotional, intellectual, and social abilities and traits across the human lifespan.

Repeatedly Assessed

Subjected to evaluation or examination multiple times to ensure consistency, accuracy, or improvement over a period.

Survey Research

A research method involving the collection of data from a predetermined group of respondents to gather information and insights on various subjects.

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