The Higher the ________ Associated with a Brand,product Category,or Message,the

question 43

Multiple Choice

The higher the ________ associated with a brand,product category,or message,the higher the warranted level of repetition.

• A) total number of exposures
• B) target audience media habits
• C) forgetting rate
• D) impact
• E) reach

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Definitions:

Men and Women

Refers to the two primary genders within the human species, each with its own biological and social attributes and roles.

California Gold Rush

A period of migration to California following the discovery of gold in 1848, significantly impacting the state's development and demographics.

1849

Refers to a specific year in the 19th century, notable for the start of the California Gold Rush in the United States.

Emigrate

To leave one's country to live in another permanently.