Constellation Research Inc

question 51

Multiple Choice

Constellation Research Inc. uses a mark associated with its name to distinguish its services from those of other tech firms. This mark is

• A) ​a certification mark.
• B) ​a collective mark.
• C) ​a service mark.
• D) ​trade dress.

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Definitions:

Rival

A competitor or adversary who is in competition for the same objective or for superiority in the same field.

Excludable

Describes a good or service for which it is possible to prevent non-paying customers from accessing it.

Marginal Social Benefit

The extra advantage that the entire society gains from using an additional unit of a product or service.

Public Good

A product that is non-excludable and non-rivalrous in consumption, meaning it is available to all members of society without depletion.