CEOs Such as Virginia Rometty of IBM or Tim Cook

question 51

Multiple Choice

CEOs such as Virginia Rometty of IBM or Tim Cook of Apple hold which level of power?

• A) macro
• B) micro
• C) individual
• D) intermediate

---

Definitions:

Industry Trends

Patterns and changes in industry behavior, techniques, technology, and market demand that influence the direction of an industry over time.

Customer Tastes

Refers to the preferences, likes, or dislikes of consumers, which can influence their purchasing decisions.

CPFR

Collaborative Planning, Forecasting, and Replenishment, a business practice wherein trading partners coordinate their demand forecasting, inventory management, and production and purchasing planning.

Macroeconomics Factors

The broad external economic forces that affect an economy's performance, including inflation, unemployment rates, and GDP growth.