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Which of the following is not a CERES principle?
Momentum Effect
The tendency of an asset to continue moving in its current direction, whether up or down, in the financial market.
Impression
A metric used in digital marketing to represent the number of times an advertisement or social media post is displayed, regardless of whether it was clicked or not.
Norm
A standard or pattern of social behavior that is typical or expected within a particular group or culture.
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