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Table 2.1
-Refer to Table 2.1. You can spend $40 on going to the movies or eating at a restaurant, or both. If you decide to spend all your money at the restaurant, how much can you spend at the movies?
Store Layout
The arrangement of physical elements in a retail space designed to optimize customer experience and sales.
Sensory Management
A strategy that involves managing and manipulating the sensory experience of consumers to influence their perception and behavior towards a product or environment.
Retail Atmosphere
The overall aesthetic, mood, and feel of a retail environment that influences the consumer's shopping experience.
Retailing Mix
A combination of factors under a retailer's control which includes product assortment, price, place, promotion, personnel, and presentation, used to attract and satisfy customers.
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