In the Context of Customer Relationship Management (CRM) Applications, Which

question 71

Multiple Choice

In the context of customer relationship management (CRM) applications, which of the following approaches is chosen by organizations with an established IT infrastructure?

• A) Subscription-oriented CRM
• B) Cloud-based CRM
• C) Web-based CRM
• D) On-premises CRM

---

Definitions:

Unbiased Estimator

A statistical estimator whose expected value exactly equals the parameter it estimates.

Intercept

The value of the dependent variable when all independent variables in a regression model are set to zero, representing the model’s starting point.

Least-squares Regression Line

A straight line that best fits the data points in a scatter plot, minimizing the sum of the squares of the vertical distances of the points from the line.

PGA Tour

A professional golf circuit in the United States, featuring the world's top male golfers competing in various tournaments throughout the year.