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List and define four marketing management philosophies.
ATC
Average Total Cost, a term in economics that refers to the total cost per unit of output, calculated by dividing the total cost by the quantity of output produced.
Surveillance System
An integrated system designed to monitor and collect data on activities or changes in an area or environment, often used for security purposes.
Marginal Cost
The cost of producing one additional unit of a good or service, crucial for decision-making in production and pricing strategies.
Fixed Cost
Costs that do not change with the amount of goods or services produced, such as rent, salaries, and loan payments.
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