According to Ansoff's Strategic Opportunity Matrix,a Firm Using the Market

question 90

Multiple Choice

According to Ansoff's strategic opportunity matrix,a firm using the market penetration alternative would try to:

• A) increase market share among existing customers.
• B) attract new customers to existing products.
• C) create new products for present markets.
• D) introduce new products into new markets.

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Definitions:

Fovea Centralis

Depression in the middle of the macula where there are only cones and no blood vessels.

Optic Disc

Point at which axons of ganglion cells of the retina converge to form the optic nerve, which then penetrates through the fibrous tunic of the eye.

Posterior Chamber

Chamber of the eye between the iris and the lens.

Lens

A transparent, flexible optical element in the eye that focuses light onto the retina, allowing for clear vision.