The Management of Irving Inc

question 58

Multiple Choice

The management of Irving Inc., an apparel company based in Letonia, decides to expand the company's operations to several other countries. Given this information, which of the following strategies can be adopted by the management to succeed in the foreign environment?

• A)It can sell the same clothes it sells in its home country in the other countries.
• B)It can modify its Web site according to the foreign countries' cultures.
• C)It can limit personal selling to buyers in the foreign countries.
• D)It can solely rely on free translation software to translate slogans and instructions.

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Definitions:

Lead Organizations

To guide or direct the operations, strategy, and employees of an organization toward achieving its goals.

Homogenous Group

A group composed of members with similar backgrounds, characteristics, or beliefs.

Social Sensitivity

The ability to perceive and understand the emotions and cues of others in social interactions.

Social Loafing

The tendency of individuals to reduce their effort when working in a group, compared to when they are working alone.