In the Context of Business Customers, Which of the Following

question 53

Multiple Choice

In the context of business customers, which of the following statements is true of institutions?

• A)They are profit-oriented companies that use purchased goods to incorporate into other products.
• B)They are organizations that buy finished goods and resell them for a profit.
• C)They are buying units that account for the greatest volume of purchases of any customer category.
• D)They are business markets that seek to achieve goals other than the standard business goals of profit.

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Definitions:

Centration

Focusing attention on one characteristic to the exclusion of all others.

Imprinting

A form of rapid learning occurring at a particular life stage, leading to a long-lasting behavioral response to a specific individual or object.

Object Permanence

The Piagetian term for one of an infant’s most important accomplishments: understanding that objects and events continue to exist even when they cannot directly be seen, heard, or touched.

Disequilibrium

A state of imbalance or instability, often used in the context of emotional or cognitive conflict.