The First Action a Marketing Team Should Take When Initiating

question 15

Multiple Choice

The first action a marketing team should take when initiating a social media campaign is:

• A)to establish a listening platform.
• B)to identify the medium for the campaign.
• C)to identify potential consumers.
• D)to develop a list of objectives.

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Definitions:

Query

A request for information from a database, returning a specific set of data that matches the query's parameters.

Current Due

The amount of money that is owed and must be paid at present or by a specified date.

Criterion

A principle or standard by which something may be judged or decided.

Shortcut Menu

A contextual menu that appears when a user clicks on an object with the right mouse button, providing quick access to common tasks.